CANDY
TRADE MARKETING

PROJECT MANAGEMENT, CONCEPT DESIGN, PRODUCTION

To promote the integration of an innovative technology – NFC, Near Field Communication – in the new Candy washing machine product line, we conceived  high impact communication tools for the point of sale.

It’s hard to get noticed among the thousands products displayed in shopping centers: that’s why we designed and produced bright and big communication tools in order to be visible.

The promotion has been carried out in 5 countries: Italy, France, Spain Uk and Germany.